AO3 asch

• Evaluation of Asch's Study

  Biased Sample

  • all male participants and in the same age group
  • lack population validity, results can't be generalised

  Artificial Task

  • There was a clear answer
  • Low ecological validity and real life application, results can't be generalised

  Culturally Bound

  • Results of high levels of conformity reflects 1950's America rather than conformity.
  • America was very conservative at this time and those who differed from these views were targetted; conformity was expected