the times

    Cards (15)

    • what does the title suggest
      the paper will show us what is happening at this 'time' around the world

      logo in-between the two words signifies the paper as being steeped in tradition and history
    • woman covering a letter of the title

      represents the times as being iconic and well known even when the masthead is not totally clear
    • how to be fit?
      represents people as being lazy and wanting quick fixes which will be relatable to a lot of readers
    • pandemic puppy
      reflects context of people buying pets during covid to keep fit
      soft story to the cover for balance
    • bold image of Boris and small print copy
      eye catching
      small print copy represents the paper as being complex and aimed at readers with high literacy levels
    • close up of his face
      facial expressions lack confidence and suggests his future is unclear
    • his suit and tie

      signifies he is wealthy, powerful and in a professional job
    • why is the pull quote suggesting that Boris has failed unusual from the times?
      they say they're 'centralist' but in reality, the times are more 'right leaning
    • why might this negative representation been done
      to reflect public opinion at the time of many of their readers who were angry at the rule breaking
      ... suggest the issue is not over and there is more to come
    • mentioning of the police
      represents the issue as very serious
    • facts and figures
      '4' emphasises how many times the rules were broken
      emphasise how much evidence there is against Boris
    • verdict and quotes from

      represents the paper as being judgemental and important
    • quotes from labour and conservative members
      condemning Johnson represents the idea that he has lost support from everyone
    • drinking culture
      suggests the conservatives are out of control, lazy , unprofessional and self indulgent
    • serious and formal mode of address
      reflects broadsheet status and suggests serious content
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