compliance

• compliance 


  ~ the lowest level of conformity

  ~ person changes their public behaviour but not their private beliefs

  ~ short term change

  ~ often the result of normative social influence
• compliance example


  person says they like pop music because most other people in their class like it and you want to fit in but privately you dislike pop music
• compliance supporting evidence

  Asch line task original

  ~ line matching with 6-8 confederates and only 1 true naive P

  = 37% conformity rate in the critical trials