internalisation

• internalisation


  ~ the deepest level of conformity

  ~ person changes their public behaviour and private beliefs

  ~ long term change

  ~ often the result of informational social influence
• internalisation example


  person is influenced by a group of buddhists and converts to that faith, their new way of life will continue without the presence of the group and they’ll have internalised this belief
• internalisation supporting evidence

  Asch line task variation - difficulty

  ~ made the lines closer in size and found that people conformed more

  = unsure so more likely to change their public and private beliefs as they believe the group is right

  (beans in a jar study) - individual guess, group decide, asked individually if they want to change to the groups answer