In the previous chapters, we have used the linear model to test for differences between group means when those groups have belonged to a single predictor variable
In the study by Reidy and Richards (1997), there were two independent variables: anxiety group (anxious vs non-anxious) and word type (neutral vs negative)
The researchers were interested in three effects: the overall difference between anxious and non-anxious participants in the number of words recalled, whether memory was best for negative words or neutral words, and whether there was a difference between anxious and non-anxious participants in the type of words best remembered
In one-way ANOVA, if the between-groups variance is greater than the within-groups variance, we can conclude that the between-groups difference was not due to sampling error
In factorial ANOVA, we partition the total variance into that which represents the two IVs separately, and that which is attributable to the interaction between these IVs
In the study by Reidy and Richards (1997), there were three possible sources of variance: the main effect of anxiety conditions, the main effect of word type conditions, and the interaction between the two factors
The main effect of word type was significant, the main effect of anxiety group was not significant, and the interaction between anxiety group and word type was significant
When there is a significant interaction, the main effects should be interpreted with caution and only if they are meaningful in the context of the research
Simple effects analysis can be used to determine the difference between any two conditions of one IV in one of the conditions of another IV when there is a significant interaction