They conduct research for a reason, based entirely on their values: their political opinions.
argues sociology should be motivated by a desire to make society better
feminist values
sees society as based on gender inequality and promotes the rights of women.
functionalist values
see society as harmonious and supports norms and values of society (conservative values)
marxist values
sees society as conflict-ridden and strives for a classless society
These assumptions and values influence the topics that sociologists of different perspectives choose to research, the concepts they develop and the conclusions they reach (as weber states)