PPT 5

• Creative problem-solving (CPS)


  The mental process of searching for an original and previously unknown solution to a problem
• Creative


  • Any idea that has some elements of uniqueness, at least to the one that is creating the solution, and has value which is relevant
• Problem


  • A challenge, opportunity, or concern
• Solving


  • Developing ways to resolve the problem(s) at hand
• CPS


  A process or some sort of method which is systematic to approaching some sort of problem with a unique perspective to result in an effective resolution
• Alex Osborn


  Creator of brainstorming, founder of the Creative Education Foundation (CEF) and co-founder of a highly successful New York advertising agency
• Sidney Parnes


  A bright and creative person who followed Osborn as President of CEF, invested nearly 40 years teaching creativity workshops and course and thinking about the creative process
• CPS model


  1. Mess-finding

  2. Data finding

  3. Problem finding

  4. Idea finding

  5. Solution finding

  6. Acceptance finding
• Mess-finding


  Locating a challenge or problem to which to apply the CPS model
• CPS


  Can be used to develop a variety of new solutions whether its for products, services, designs or systems
• Divergent and convergent brainstorming and thinking


  The fundamental principle that Creative Problem Solving relies on
• CPS can be used quickly in a small group or can take up to an hour for bigger groups
• What CPS can be used for

  • Develop new products
  • Develop new services
  • Develop new designs
  • Develop new systems
• CPS can be used anywhere, whether at work or not, when you run into a problem that needs solving
• Objective Finding


  • Identify the situation or the problem
  • What may be the goal, or challenge which you want to work on
• Fact Finding


  • Who is or should be involved
  • What is or is not happening
  • When does this or should this happen
  • Where does or doesn't this occur
  • Why does it or doesn't it happen
  • How does it or doesn't it occur
• Problem Finding


  • What is the real problem
  • What is the main objective
  • What do you really want to accomplish
  • Why do I want to do this
• Idea Finding


  • Engage in brainstorming for as many potential solutions as possible
  • Use as many idea-generation methods you want
• Solution Finding


  • Create and agree on criteria to evaluate the list of ideas
  • Evaluate the list of ideas
  • Select up to three of the best ideas
• Acceptance Finding


  • Refine the selected ideas
  • Create an action plan for them with steps and a timetable of implementation
• Divergent Thinking Guidelines


  • Defer Judgment
  • Strive for quantity
  • Seek wild and unusual
  • Build on other ideas
• Convergent Thinking Guidelines


  • Be affirmative
  • Be deliberate
  • Check the objectives
  • Improve ideas
  • Consider novelty
• Don't limit yourself, be creative. Get excited, your blood running. It's important when brainstorming through some of the steps to just blurt out the first things that come to mind.
• CPS Steps


  • Clarify and identify the problem
  • Research the problem
  • Formulate creative challenges
  • Generate ideas
  • Combine and evaluate the ideas
  • Draw up an action plan
  • Do it! (implement the ideas)
• Clarify and identify the problem

  Possibly the single most important step of CPS is identifying your real problem or goal
• Research the problem


  Get a better understanding of the problem through research
• Formulate one or more creative challenges


  Turn the issues behind the problems or goals into creative challenges, which are simple questions framed to encourage suggestions or ideas
• Generate ideas


  Try to generate at least 50 ideas that may or may not solve the challenge, either alone or with others
• Combine and evaluate ideas

  Combine related ideas, then choose the ideas that broadly meet the criteria you devised earlier
• Draw up an action plan


  Create a plan with the simple steps you need to take to implement your ideas
• Do it!


  Take your action plan and implement your idea
• Creative problem solving helps deal with specific business problems, calculate possibilities, rethink actions before implementing, and helps future teachers teach students
• They have the courage to take risks and face uncertainty.
• Entrepreneurs are people who start, operate or manage their own businesses.
• Entrepreneurial Mindset - the ability to think like an entrepreneur