Apple - Case Study of a TNC

    Cards (5)

    • Spatial Distribution - Key Locations
      • Headquarters & R&D centre based together at Apple Park Cupertino, California
      • Main products designed in Silicon Valley, California
      • Components used in their products are sourced from companies based globally
      • Wifi Chips may originate from any one of 20 countries in the Americas, Europe or Asia
      • Most Apple employees are based in MEDCs, predominantly in the US
      • Reflects the high-tech, knowledge-intensive nature of its business
    • Spatial Distribution - Data Centres
      • 2 in California at Newark and Santa Clara
      • 2 further west at Reno, Nevada and Prineville, Oregon
      • 1 on the eastern coast at Maiden, North Carolina
      • A further large centre is planned for the mid-2020s at Wuakee, Iowa
      • The data centres are to better serve North American users of iMessage and Siri
    • Spatial Distribution - Employment:
      • Employs 6000 people at Austin, Texas
      • Plans to expand to employ a further 10,000
    • Spatial Distribution - Production:
      • Assembly of Apple’s main products is outsourced to partner companies Foxconn & Pegatron.
      • Both Taiwanese tech companies
      • Foxconn is Apple’s longest-running partner
      • Based in Foxconn City, Shenzen near Hong Kong.
    • Impacts - Ireland:
      • Apple has its European, Middle Eastern & African headquarters in Cork, Ireland, where it employs 6,000 workers on its iMac production line.
      • Cork also acts as the global transport logistics hub for Apple, organising shipments of assembled iPhones and iPads globally.