Cholesterol has a hydrocarbon ring structure attached to a hydrocarbon tail. The ring structure has a polar hydroxyl (OH) group attached to it.
structure
A) hydroxyl group
B) hydrocarbon rings
C) hydrocarbon tail
In eukaryotic cells, cholesterol molecules help to regulate the fluidity of the cell membrane by interacting with the phospholipid bilayer.
Cholesterol has a small size and flattened shape - this allows cholesterol to fit in between the phospholipid molecules in the membrane.
At higher temperatures, they bind to the hydrophobic tails of the phospholipids, causing them to pack more closely together. This helps to make the membrane less fluid and more rigid.
At lower temperatures, cholesterol prevents phospholipids from packing too close together, and so increases membrane fluidity.