Jamaica is an attractive tourist destination due to its:
Beautiful beaches
Warm, sunny climate
Rich cultural heritage
In 2014, tourism contributed to 24% of Jamaica's GDP, with this expected to rise to 32% by 2024.
Income from tourism is $2 billion USD annually, with the taxes paid to the government to reducing the development gap.
Out of the 3.6 million annual visitors, 2.5 million spend $120 USD per day, with the remaining 1.1 million who arrive by cruise ship spending $70 per day.
Tourists spend money in shops or on services, further boosting the local economy.
Those in employment learn new skills, which gives them improved prospects of better-paid jobs in the future.
Conservation and landscaping projects provide jobs and oppurtunities.
New water treatment plant at Logwood reduces pollution from hotels
Negril Marine Nature Park attracts tourists, bringing direct and indirect income
Community tourism and sustainable ecotourism is expanding in more isolated regions.