Purposive Communication

• Communication is transmission of thoughts from one mind to others. It is a process in which people share thoughts, ideas, and feelings with each other.
• STIMULUS - anything that is perceived by our senses that can trigger

  communication.
• IDEATION - it is the stage in which your brain starts to process what

  you have perceived.
• ENCODING- it is the stage in which you are now starting to compose the message about

  your conceived thoughts which was triggered by the stimulus you perceived
• TRANSMISSION - the stage in which you delivered the thoughts you would

  like to utter or to act.
• RECEPTION - on this stage, the receiver received what you have communicated.
• DECODING - the recipient of the message processes it in his/her

  brain.
• UNDERSTANDING - once the message was processed, the receiver will interpret the message depending on his/her understanding.
• ACTION - once the message was processed, the receiver will interpret the message depending on his/her understanding.
• Verbal or Linguistic Aspect: This is the aspect that makes used of words. It may be oral or written, formal or informal.
• Non-verbal or Extralinguistic Aspect: This aspect does not make use of words but may enhance or change the linguistic code.
• Kinesics- language of body movements.
• Proxemics- language of distance or space.
• Chronemics- language of time.
• Haptics- language of touch.
• Olfactics- language of smell
• Oculesics- language of eye movement.
• Physical Appearance- how the person appears suggests his / her personality
• Vocal Quality- quality of the voice
• Pitch- the highness and the lowness of the voice
• Tempo- the speed of the voice
• Volume- the loudness of the voice
• Juncture- these are the pauses while speaking
• Intrapersonal Communication- it is a communication within yourself.
• Interpersonal Communication- this is a communication between one person to another person.
• Public Communication- this is a communication from one person to a huge group of people.
• Mass Communication- this isa type of communication which involues the mass media such as newspaper, television, and radio.
• Organizational Communication- it is a form of communication which takes place inside the organization.
• Intercultural Communication- it is a form of communication that involves person-to-person, person-to-group, or group-to-group from different cultures.
• Technology-Mediated-Communication- this is any form of communication that uses technology when communicating like like cellphone, telephone, facsimiline, computer.
• Principles for Effective Communication

  1. Accessible

  2. Actionable

  3. Credible

  4. Relevant

  5. Timely

  6. Understandable
• Barriers to

  Communication

  1. Ethnocentrism

  2. Stereotyping

  3. Psychological Barriers

  4. Language Barrier

  5. Conflicting Values