Research on coding: AO3

Cards (2)

  • Strength: Separate memory stores
    What? Identified difference between LTM and STM
    Who? Baddeley - STM uses acoustic coding and LTM semantic coding
    Why? Led to the multi-store model
  • Limitation: Artifical stimuli
    What? Artificial stimuli instead of meaningful material
    Who? Baddeley - Word list = no personal meaning
    Why? Findings have little real-world application