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Social influence
Conformity
Zimbardo (1971): Stanford Prison Experiment
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Created by
eloise allen
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Cards (10)
What was the aim of the
Zimbardo's
1971
Stanford Prison experiment?
To investigate
conformity
to
social
roles
What was the sample for
Zimbardo's
1971
Stanford Prison experiment?
24
males, all:
Volunteers
Students
American
What was the method for
Zimbardo's
1971
Stanford Prison experiment?
Controlled
observation
Direct
+ through
hidden
cameras
Lab
experiment
Interviews
conducted
after
study ->
quantitative
+
qualitative
data collected
Set up as a roleplay
What was the procedure of
Zimbardo's
1971
Stanford Prison experiment?
IV =
roles
of ppts, DV =
behaviours
exhibited by individuals + groups in
response
to
assigned
roles
Ppts
psychologically
tested
prior
to study + told their
rights
would be
suspended
Mock
prison
in Stanford's basement
Prisoners
'arrested'
by real police -> prison
induction
process + given
smock
/
ID
no., allowed certain
rights
Guards given
khaki
uniforms/
clubs
/
reflective
glasses
, told they had
authority
over prisoners = had to maintain
'law
+
order'
Physical
violence from guards
banned
Zimbardo =
'prison
warden'
What were the specific rights that the 'prisoners' were assigned in
Zimbardo's
1971
Stanford Prison experiment?
3
meals
a day
3
supervised
toilet
trips
a day
2
visits
per week
How long was
Zimbardo's
1971
Stanford Prison experiment supposed to run for? When did it actually end?
Planned to run for
2
weeks
-> ended after
6
days
What were the findings of
Zimbardo's
1971
Stanford Prison experiment?
Took
2
hours
for guards to start
harassing
prisoners
Prisoners
rebelled
-> guards
punished
them harshly = rebellion
ended
Post-rebellion -> guards
hostile
towards prisoners = forced them to do
humiliating
chores
to 'keep people
in
line'
Took
6
days for the
guards
to become so
abusive
the study had to
end
Post-rebellion -> prisoners became
passive
towards guards' abuse; saw themselves as
prisoners
+
acted
as such
5
prisoners released
early
due to extreme
stress
What were the conclusions of
Zimbardo's
1971
Stanford Prison experiment?
Conformity
to social roles via
identification
is brought about by
situational
factors
Changes to
environment
in prisons could decrease
aggression
levels
What are the strengths of
Zimbardo's
1971
Stanford Prison experiment?
Strong
internal
validity
->
controlled
observation +
lab
experiment
Differences
between
original
study +
BBC
study = differing
results
-> not
problems
with
original
study
Real-life
application =
accurate
theory
What are the weaknesses of the
Zimbardo's
1971
Stanford Prison experiment?
Cost-benefit
analysis
= study not
worthwhile
Ethical
issues = not
replicable
(BBC study)
Artificial
environment = low
mundane
realism
+
external
validity