my notes

• communication


  it's a systematic process. takes place when two or more people are exchanging thoughts or ideas, either written or verbal.
• verbal communication is the exchange of information through spoken words
• non-verbal communication is the use of body language to convey meaning without using words
• written communication is the transmission of messages by means of writing
• there are 4 pairs of communication and dimensions

  A. verbal\non-verbal

  B. oral \ written

  C. formal \ informal

  D. intentional \ unintentional
• oral communication is spoken or transcription of thoughts. Imports the message following the principle of delivery.
• formal


  appropriate language given the setting
• informal


  uses a more casual approach, typically used with friends.
• intentional


  why we want to communicate or the intention to talk
• unintentional 


  one may intend may not be the final result.

  every message has an unintended meaning.
• origin of the word communication


  comes from the latin word communicare which mean to share or to make common
• Aristotle's model of communication


  -first model of communication.

  -more geared for public speaking.

  -he must first prepare his speech and analyze the audience before

  speaking.
• Aristotle model elements


  speaker-speech-audience-effect
• lasswell's model elements communicator-message-medium-receiver-effect

  
• Lasswell's model of communication


  -most influential model - developed to analyze mass communication -does not require feedback
• berlos's SMCR model elemement

  sender-message-channel-receiver

  
• berlos's SMCR model of communication


  -takes into account the emotional aspect of the message
• schramm's model elements


  -same field of experience

  -encodes

  -signal

  -source

  
• schramm's model of communication


  -Wilbur schramm is known as the father of mass communication

  -both the sender and receiver should have the same field of

  experience
• white's model elements


  -thinking-symbolizing-expressing-transmitting-receiving-decoding-feedbacking-monitoring

  
• white's model of communication


  -Eugene white's model

  -contributed to the process of feedback, the perception of the

  listener.
• shannon weaver's model elements


  source- encoder- medium-decoder- receiver- noise.

  
• Shannon Weaver's model of communication


  -More technological

  -introduced the concept of noise
• linear model


  a straight line of communication, leading from the sender directly to the receiver.
• circular communication


  indicates that messages can go in two directions. 
• models discussed


  -Aristotle's model -Lasswell's model -Berlos's SMCR model -Schramm's model -White's model -Shannon weaver's model