Cards (48)

    • key characteristics of a monopoly
      high barriers to entry
      dominant firm
      high market share of 1 firm
      price makers
    • terms associated with monopoly
      one firm
      large
      high prices
      price maker
      customer exploitation
    • unlike perfect competition, monopoly can actually exist
      a pure monopoly is a single supplier that dominates the entire market - the market has 100% concentration e.g. London Underground
      in reality, the UK Competition and Markets Authority (CMA) doesn't just look at 100% of the industry sales
    • what market share means that a firm has monopoly power
      more than 25%
    • what market share means that a firm is dominant in a market
      more than 40%
    • there is a distinction between a firm that is a monopoly and a firm that has monopoly power
      a pure monopolist is more like to be exploitative than a firm with a working monopoly as these often exist in highly competitive oligopolies too
    • monopoly power
      • Costa is dominant in a competitive oligopoly
      • Tesco 30% market share
      • Pepsi and Coke dominate in a duopoly
      • Apple >50% market share in the UK
      • google 90% search engine traffic
      • London Underground is close to a pure monopoly
      monopoly
    • UK vs Global - mobile phones
      UK:
      iOS 52%
      Android 48%
      Other (<1% combined)
      Global:
      iOS 26%
      Android 73%
      Other (<1% combined)
    • UK vs Global - Music Streaming
      UK:
      Spotify 62%
      Global:
      Spotify 35%
      Apple 19%
      Amazon 15%
      Tencent 11%
    • Luxottica
      designs/manufactures/distributes about 70% of big-name sunglasses
      2016 39% of market share
    • AB InBev
      account for nearly 30% of global beer sales
      they own Stella Artois, Corona, Beck's and Bud light
      headquarters are in Belgium, it is the world's largest beer brewer by both volume and revenue, operating more than 600 beer brands in 150 countries
    • characteristics of a monopoly
      usually imperfect information
      no competition
      can use price discrimination
      price making power
      AR>MR
      often high fixed costs
      may involve a network
      firm=market
      barriers to entry and exit
      only 1 firm
      downward sloping demand curve
      can set P or Q but not both
    • sources of monopoly power
      economies of scale
      capital requirements
      technical superiority
      no substitute goods
      control of natural resources
      legal barriers
    • key issues to thing about when looking at monopoly
      scope/size of the market
      case-by-case basis
      global/regional/national/local?
      industry by segment
    • natural monopolies
      national grid
      cable and internet services
    • state monopolies
      London Underground
      NHS
      Railtrack in the UK
    • local monopolies
      school uniform suppliers
      water supply
      motorway service stations
    • economic case against monopolies
      prices are higher than under competitive conditions
      leads to a loss of allocative efficiency (price>MC)
      regressive effects on lower-income households
      absence of genuine market competition may lead to production inefficiencies
      X-inefficiencies such as wasteful production and advertising spending
      higher prices can limit the final output in a market and lead to fewer economies of scale being exploited
      monopoly may get too big - diseconomies of scale
      protected markets - perhaps less drive to innovate
    • intervention in monopoly - tax on monopoly profits

      reasoning: a one-off windfall tax on supernormal profits from monopoly power
      evaluation: risk of tax avoidance/loss of capital investment spending
    • intervention in monopoly - liberalisation of markets

      reasoning: break up monopolies - allow smaller businesses to enter and increased contestability
      evaluation: smaller businesses may struggle to scale up and compete
    • intervention in monopoly - introduce price capping policies

      reasoning: encourages cost efficiencies and increases consumer surplus
      evaluation: monopolists may find revenues in other ways
    • intervention in monopoly - nationalisation
      reasoning: take some monopoly utilities back into public ownership
      evaluation: possible loss of productive efficiency
    • when answering questions: economic case against monopoly
      SPEW
      Service - does the lack of competition affect the quality of service to consumers?
      Prices - how high are the prices compared to competitive/contestable market
      Efficiency - productive, allocative and dynamic
      Welfare - what are the overall welfare outcomes? Is there a net loss of welfare in markets dominated by businesses with monopoly power?
    • conduct in a monopoly
      barriers to entry exist - help to maintain supernormal (monopoly) profits in the long run
      imperfect information is assumed
      profit maximisation is assumed b the actual conduct of firms with market power is often different especially in an oligopoly that has a dominant firm
      often firms with market power do not profit maximise as one of their aims is to maintain their market share - e.g. CocaCola in the UK
    • economic case for monopoly power
      high market concentration does not always signal absence of competition; can reflect the success of firms in providing better-quality products, more efficiently, than their rivals
      profits used to fund research and development
      natural monopolies - economies of scale
      domestic monopoly faces global competition
      monopoly firms can be regulated i.e. industry regulator acting as a proxy customer
      price discrimination may help some consumers
    • monopoly diagram is the same in both the short run and the long run
      AR is the demand curve for a price-making firm (downward sloping)
      MR is always below AR because to sell an additional unit, the price of all units up to that point must also fall
      the shape of AC and MC is the result of the law of diminishing marginal returns
      profit maximisation - MC=MR
    • the difference between MC and MR is the marginal profit
    • monopoly price and output
      the monopoly is a price-maker although it is also constrained by the demand curve
      profit above minimum required to keep firm in business
    • monopoly and allocative inefficiency
      main case against a monopoly is that it makes higher profits at the expense of a loss of allocative efficiency
      monopolist will seek to extract a price from consumers above the cost of resources used in making the product
      higher prices mean consumers' needs + wants are not satisfied, as products are under-consumed
      higher prices cause loss of consumer surplus and welfare and will disproportionately affect lower income
    • X-inefficiency in imperfect competition
    • natural monopoly
      occurs when one large business can supply a market at a lower price that smaller ones, there cannot be more than one productively efficient provider of a good
      exists when there are huge sunk costs, sunk cost is incurred in order to enter the market and cannot be recovered, hence fixed costs are high
      it is an industry where the minimum efficient scale is a large share of market demand, means there are increasing returns to scale at all levels of output, LRAC is falling as LRMC continues to fall, why there is room for only one supplier to fully exploit the economies of scale
    • minimum efficient scale (MES) - the scale of output where the internal economies of scale have been fully exploited
    • natural monopoly
      where there are very high fixed costs involved in supplying a good or service so that the long run average cost curve may fall continuously as output increases in the long run
    • natural monopoly
      profit maximising output likely to be highly allocatively inefficient as price is above MC + output is restricted
    • natural monopoly
      monopoly is state-owned and prices capped at MC to increase supply/affordability, losses may be made
    • how is a natural monopoly different from other industries
      a natural monopoly is a special case where one large business can supply the entire market at a lower unit cost than with multiple providers, due to the nature of costs in a natural monopoly industry, where there's high FC + low MC, FC are enormous but MC of adding on extra user is very low, ATC will continue to fall as extra users are added to the network (internal economy of scale), LRAC may fall across all ranges of output, only one firm might reach the minimum efficient scale
    • deadweight loss of welfare caused by monopoly
    • the effect of elasticity on a monopoly's profit
    • price discrimination
      the practice of charging different prices to different customers for the same product
      a monopoly can engage in price discrimination when it can identify different types of customers with different willingness to pay, price variations do not fully reflect the marginal cost of supplying a product e.g. higher costs for parcels delivered over short and long-haul distances in the UK and overseas
      can increase economic efficiency by allowing the monopoly to sell more output at a lower average cost
      not the same as product differentiation
    • 1st degree (perfect) discrimination
      charging different prices for each individual unit purchased - people pay their own individual willingness to pay
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