The net movement of particles from a region of high concentration to a region of low concentration.
Osmosis
The movement of water molecules from a region of high water potential to a region of low water potential.
Active transport
The movement of particles from a region of low concentration to a region of high concentration using the energy of respiration.
Factors affecting rate of diffusion:
Concentration
Temperature
Surface area
Distance
When water molecules moves into a plant cell by osmosis, the cell enlarges and becomes turgid. The pressure against the cytoplasm is called turgor pressure.
When water molecules move out of a plant cell, the cell becomes soft and its cytoplasm detaches from its cell wall.
When water molecules enters an animal cell, it rapidly increases its volume and pressure, causing the cell to burst. Without the presence of the cell wall the cytoplasm will rupture.
When water moves out of an animal cell, it will rapidly decrease in volume and shrink.