has high ecological validity as IV is naturally occurring and the task will not be artificial, so results are more representative to real life situations.
strength of natural experiments
less demand characteristics as participants are experimented in their natural environment so they may not know they're in a study.
weakness of natural experiment
results are less reliable and difficult to replicate this study because there's no control over the IV and EVs
weakness of natural experiment
no control over IV and EVs so its difficult to draw the cause and effect