Lab experiment- an experimentcarriedoutinahighlycontrolledsetting
strengths and limitations
artificial and contrived
low ecological validity
high interval validity - control variables ,establish cause and effect
easilyreplicated
demand characteristics- aware behaviour is being studied
Field
a controlledstudycarriedoutside a lab (still manipulatingIV)
high ecological validity because they are being studied in a more natural setting- prevents artificialtiy and ensures behaviour reflects real life furthermore (likely to not be aware of being studied) (less demand characteristics)
less internal validity - not all variables can be controlled-makes it difficult to estbalish a cuase and effect relationship
challenges in replication due to the lack of standardized environments.
natural
a research method in which the researcherhas not directly manipulated the iv
Iv would vary naturally whether the researcher was interested or not
for ethical and practical reasons you can’t manipulate it
strength limitations natural +quasi
Lack of control over IV = difficult to make causal conclusions as there could be confounding variables
Random allocation isn’t possible meaning participants variables may differ over the two groups which could act as extraneous or confounding variables
strength quasi natural
quasi - allows comparisons between types of people
natural - enables psychologists to study 'real' problems, ecological validity-generalisable
Quasi
Iv doesn’t vary its just a set difference between people a condition which already exists