Seeks to understand the unconscious mind and its influence on behavior. Key figures: Sigmund Freud, Carl Jung
Humanistic Approach
Emphasizes human dignity, free will, and personal growth. Key figures: Carl Rogers, Abraham Maslow
Cognitive Approach
Explores mental processes such as perception, attention, and memory. Key figures: William James, Ulric Neisser
Behavioral Approach
Focuses on observable behavior and excludes mental states. Key figures: John B. Watson, B.F. Skinner
Biological Approach
The study of behavior and mental processes from a biological perspective, focusing on the role of genetics, neurotransmitters, hormones, and brain structure in shaping behavior and mental processes.
