In the late 19th and early 20th century, various illnesses such as Diptheria, tetanus, cholera, etc. were common and fatal, which were generated by injecting these toxins into an animal, usually a horse.
The discovery of insulin led to the standardisation and marketing of therapeutic substances, which came into force in 1925 and covered only these substances: Sera and vaccines, Pituitary preparations, Insulin, Salvarsan.
Thalidomide tragedy led to changes in the licensing system, including manufacturer/premises/drug, regulation of packaging and labelling, and regulation of advertising.
Phenotype (Empirical) involves testing large numbers of random compounds for desirable effects in a biological test system, with the mode of action/mechanism generally unknown.
Propanolol is an example of early drug design, where the action of isoprenaline provided evidence for selectivity, with the task being to alter the compound from an agonist to antagonist.
In 1981 Brown and Goldstein discovered that LDL receptors were responsible for the uptake of LDL, also patients with familial hypercholesterolemia lacked functional LDLr.