Another strength of the interference theory is that it is highly applicable to a real-life setting.
For example, Baddeley and Hitch conducted research to depict that interference is a better explanation than the passage of time. In their study, they asked rugby players to remember the names of opposing teams over a season.
They concluded that the accurate recall of team names did not depend on how long ago they played, but whether there were interfering games in between.
For example, if they had not played a match since the last team 3 weeks ago – they were more likely to remember the name. o
This is seen through Burke and Skrull’s study.
Some ppts were shown similar adverts (causing interference), while others saw different ones.
This suggests that interference occurs in an everyday setting such as sport, and that interference can be a more valid explanation of forgetting than the time.