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Theme 1: Marketing and People
1.4 Managing People
1.4.1 Approaches to Staffing
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What is the definition of staffing in business?
Recruiting, training, retaining employees
Effective staffing ensures a business has skilled and motivated
employees
.
Skilled employees contribute to higher
productivity
Arrange the key components of staffing in the correct order:
1️⃣ Recruitment
2️⃣ Selection
3️⃣ Training
4️⃣ Retention
Match the staffing component with its description:
Recruitment ↔️ Attracting qualified applicants
Selection ↔️ Choosing the best candidates
Training ↔️ Equipping employees with skills
Retention ↔️ Keeping valuable employees
Which company is mentioned as an example of effective staffing practices?
Google
Lower employee turnover reduces
recruitment costs
for a business.
In a traditional hierarchical staffing approach, employees are organized into a structured chain of
command
Match the staffing approach with its description:
Traditional Hierarchical ↔️ Clear chain of command
Team-Based ↔️ Enhanced creativity and flexibility
Contingency Workforce ↔️ Cost-effective and flexible
Virtual/Remote ↔️ Wider talent pool
What is an example of a company that uses a traditional hierarchical staffing approach?
Banks
Internal staffing can lead to
stagnation
due to a lack of fresh perspectives.
Internal staffing can result in faster
onboarding
Which company is mentioned as an example of internal staffing practices?
McDonald's
What are the main approaches to staffing?
Traditional, Team-Based, Contingency, Virtual
In a Traditional Hierarchical staffing approach, employees are organized into a hierarchical
structure
The Team-Based
staffing
approach enhances creativity and flexibility.
What type of employees are used in a Contingency Workforce approach?
Temporary or part-time
Employees in a Virtual/Remote staffing approach work from remote
locations
What is a key advantage of the Traditional Hierarchical approach?
Clear chain of command
The Team-Based approach fosters enhanced creativity and
flexibility
What are the advantages of using a Contingency Workforce?
Cost-effective, flexible
Match the staffing approach with its advantage:
Traditional Hierarchical ↔️ Clear chain of command
Team-Based ↔️ Enhanced creativity
Virtual/Remote ↔️ Wider talent pool
Google uses a
Team-Based
staffing approach to foster collaboration and innovation.
What is a key benefit of internal staffing?
Reduced recruitment costs
Internal staffing leverages knowledge of company
culture
Internal
staffing
can lead to a lack of innovation within the company.
Match the advantage of external staffing with its description:
Wider Pool of Candidates ↔️ Access to diverse skills
New Perspectives and Skills ↔️ Fosters innovation
Competitive Compensation ↔️ Attracts top talent
What does external staffing involve?
Recruiting candidates from outside
External staffing provides access to a wider pool of
candidates
Netflix uses external staffing to bring in
specialized expertise
in technology and content production.
Steps in the recruitment and selection process:
1️⃣ Recruitment
2️⃣ Application Review
3️⃣ Interviews
4️⃣ Testing
5️⃣ Selection
Match the phase in the recruitment process with its advantage:
Recruitment ↔️ Broad reach
Interviews ↔️ Deeper evaluation
Testing ↔️ Objectively assesses skills
What company uses a comprehensive recruitment process to align with its customer service culture?
Starbucks
Effective staffing ensures the business has skilled and motivated
employees
Lower employee turnover reduces
recruitment costs
for the business.
What is the process of recruiting, selecting, training, and retaining employees called?
Staffing
Lowering turnover reduces
recruitment
costs.
Trained staff enhance
customer service
and satisfaction.
What is the primary goal of recruitment in staffing?
Attract qualified applicants
The selection process involves choosing the best candidates for the
job
.
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