direct selling

• What is direct selling?

  Selling products by dealing directly with consumers rather than through intermediaries
• Give an example of direct selling?

  Tv advertising
• What are the main advantages of direct selling?

  No need to share profit margins

  Producer has complete control over the sales process

  Products are not sold alongside those of competitors
• What is the main disadvantage of direct selling?

  There are significant costs associated with selling direct