Hardworking- To make the business successful, an entrepreneur has to work hard
Risk taker - Making decisions to produce goods or services that people buy might buy is risky
Creative – A new business needs new ideas – about products, services, and ways of attracting customers – to make it different from existing firms
Optimistic – Looking forward to a better future is essential
Self-confident – It is necessary to convince other people of one's Skills and convince banks for loans
Innovative – Being able to put ideas into practice in interesting and different ways is also important
Independent – entrepreneurs have to often work alone on their business
Effective communicator – Talking clearly and confidently to bank, other lenders, customers and government agencies about business will raise the profile of the new business