MIDTERMS

• Ethics in technology


  Moral principles that guide and govern the users of technologies
• Technological Ethics

  • Don't go public. personal information should never be divulged.
  • If you can't say anything good, keep quiet. It is unethical, unprofessional, and inhuman to make offensive comments.
  • Follow the Golden Rule. show respect and listen to others and treat them the way you would like to be treated.
  • Spread good not bad vibes. Have the habit of checking the sources of your information or message before posting and sharing it on social media.
  • Cite your sources. Any message that we share should be based on credible sources.
• Multimodality


  Using more than one mode. May also be a more effective strategy in learning.
• Multimodal


  The creative use of more than two communication modes (multimodal text) to deliver meaning.
• The use of two or more semiotic systems in a text
• Types of Multimodal Texts

  • Paper (books, comics, flyers, picture books)
  • Digital (blogs, videos, social media, slide presentations, webpages)
  • Live (performances, acts, ballet, dance)
  • Transmedia (use of various platforms in storytelling involving the audience)
• Semiotic Systems


  • Audio (volume, pitch, tone, rhythm of music and sound effects)
  • Gestural (movement, facial expression, body language, posture)
  • Linguistic (word choice, vocabulary, structure of oral and written grammar and language)
  • Spatial (distance, proximity, direction of images, layout of objects)
  • Visual (color, objects, movement of images, coordination of movements)
• How to Prepare for a Multimodal Presentation

  • Know the material, content, or text to use
  • Review the objective in doing the presentation
  • Plan the delivery of a presentation that includes the length of tasks and modes assessed
  • Prepare the visual tools and applications that may be used
  • Write the speech using effective language and rehearse the presentation
• Public Service Announcement (PSA)


  A short presentation of a message with a purpose of raising awareness on a certain issue or problem
• Elements of PSA


  • Video clip
  • Music
  • Pictures/images
  • Narrative voice over
  • Textual message
• Types of PSA


  • Announcement (narrator/s delivers the message)
  • Documentary/interview (expert's testimony, stories, or experiences)
  • Narrative (scene, montage, reenactment/footage of true events)
• Steps in Creating Effective PSA

  • Be original in your presentation. Gather your facts and research thoroughly about your topic to avoid sharing fake news
  • Keep it short and simple (KISS) - Be direct to the point with your message and simply say what you would like to say. The audience should easily catch and understand your intended message.
  • Plan your format and style of delivery. Your format may be a short 30-60 second presentation. Be conversational yet never forget your announcement.
  • Choose the most effective type of PSA to use
• Steps in Communication Planning

  • Know and analyze the situation
  • Identify and define objectives
  • Know your target audience
  • Select your concern/message
  • Plan the strategy or tools to use
  • Review and finalize the plan
• Activities/Tactics in Multimodal Advocacy Campaign

  • Online Petitions
  • Social Media
  • Online Fundraising
  • Events Registration
  • Texting
• Communication


  Very important to convey ideas, thoughts, and feelings. It is a two-way and turn-taking process between a speaker and a listener and plays a vital role in public speaking.
• Parts of a Speech

  • Introduction
  • Body
  • Conclusion
• Types of Speech according to PURPOSE:

  Informative Speech

  Persuasive Speech

  Entertaining Speech

  Inspirational Speech

  Argumentative Speech
• Informative Speech

  tells something about people, events, places or things. gives extra knowledge
• Persuasive Speech

  to convince the audience
• Five things to consider in persuasive speech:

  • provoke the audience
  • convince
  • call for action as a response
  • increase consideration
  • open their minds to change their perspective
• Entertaining Speech

  to amuse the audience
• Inspirational Speech

  to motivate/inspire the audience
• Argumentative Speech

  aims to persuade the audience. has pros and cons
• Types of Speech according to MANNER OF DELIVERY

  • impromptu speech
  • extemporaneous speech
  • manuscript speech
  • memorized speech
• Impromptu Speech

  the speaker is requested to talk on the spot
• Extemporaneous Speech

  most speakers use because of its usefulness in most speaking situations
• Manuscript Speech

  present a speech verbatim like contracts or reports
• Memorized Speech

  useful and appropriate in receiving an award, welcoming very importannt dignitaries and other situations that require a delivery of short speeches
• Occasion Speeches:

  • Introductory Speech
  • Acceptance Speech
  • Welcome Speech
  • Farewell Speech
  • Presentation Speech
• Presentation Speech

  given to accompany a prize or honor
• Farewell Speech

  allows someone to say goodbye
• Welcome Speech

  meant to welcome the attendees
• Acceptance Speech

  speech given by the recipient of a prize or honor
• Introductory Speech

  mini speech given by the host that introduces another speaker and their speech
• Discord

  Skype for gamers
• Facebook

  most popular social media platform developed by Mark Zuckerberg with fellow Harvard University students in 2004
• Instagram

  social network where sharing pictures and videos may be viewed privately or publicly
• Kumu

  fastest growing social network in the Philippines
• LinkedIn

  an app that allows users to manage their professional identity in business
• Pinterest

  allows discovery and sharing of ideas through images and GIFs