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Adv Higher Geography
Gathering Techniques
Questionnaire
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Cards (5)
Questionnaires
allow you to gather
primary
data, which may not be available from
other
sources
, on your choice of topic using
pre-determined
questions.
equipment needed for a questionnaire:
Prepared
questionnaire.
An
identity
badge
or
letter.
Methodology for carrying out a questionnaire:
The number of
questions
to ensure that
sufficient
information is gathered and that is
relevant
to the
purpose
/
aims
of the questionnaire
The
types
of questions to be asked – whether
open
or
closed
- to generate
appropriate
information for
processing
How the questionnaire is to be
administered
to ensure a
high
response
rate
that can be
efficiently
managed
Trial
the questionnaire.
When
and
where
it will be conducted.
Suitable
sampling
strategy
.
Advantages for a questionnaire:
Questionnaires
generate
information
about people’s
opinions
that is not available from any
other
source
Information that is
up
to
date
Information that can
generate
descriptive
and
explanatory
data
The most
efficient
and
effective
tool for collecting
population
based
information
Disadvantages for a questionnaire:
Poorly
designed
questions can generate
irrelevant
information
People not telling the
truth
The questionnaire sample could be
biased
due to the sample
size
or
sampling
procedure