Organizational principles, values, and norms that guide individual and groupbehavior in business
Morals
A person's personalphilosophies about what is right or wrong
Values
Enduring beliefs and ideals that are socially enforced, e.g. teamwork, trust, integrity
Principles
Specific and pervasive boundaries for behavior that should not be violated, e.g. human rights, freedom of speech, fundamentals of justice
Three major approaches to business ethics
Conventional approach
Principles approach
Ethical tests approach
Management ethics
The discipline dealing with what is good and bad, or right and wrong, or with moral duty and obligation
Three models of management ethics
Immoral management
Amoral management
Moral management
Negative publicity associated with major misconduct lowers the public's trust in certain business sectors
Decreased trust leads to a reduction in customer satisfaction and customer loyalty, which in turn can negatively impact the firm or industry
Potential risk areas for ethical issues
Misuse of company resources
Abusive behavior
Harassment
Accounting fraud
Conflicts of interest
Defective products
Bribery
Product knockoffs
Employee theft
Business ethics is more than an extension of an individual's own personal ethics
Many people believe if a company hires good people with strong ethical values, then it will be a "good citizen" organization
The main concern in business ethics is with the application of principles, values, and standards in the business context across various industries
Professionals in any field, including business, must deal with individuals' personal moral dilemmas because such dilemmas affect everyone's ability to function on the job
Only when a person's morals influence his or her performance on the job does it involve a dimension within business ethics
Many people with limited business experience suddenly find themselves making decisions about product quality, advertising, pricing, sales techniques, hiring practices, and pollution control
The morals they learned from family, religion, and school may not provide specific guidelines for these complex business decisions, hence, the need to study business ethics in a specialized and/or specific manner
The development of business ethics
1. Before 1960: Foundations of ethics in business
2. 1960s: The rise of social issues in business
3. 1970s: Business ethics as an emerging field
4. 1980s: Consolidation
5. 1990s: Institutionalization of business ethics
6. 2000s: The 21st century of business ethics
Business ethics was founded in 1960
Prior to 1960, ethical issues related to business were often discussed within the domain of theology or philosophy or in the realm of legal and competitive relationships
In the 1920s, progressive movement attempts to provide citizens with a "living wage", defined as income sufficient for education, recreation, health, and retirement
In the 1930s came the New Deal that specifically blamed businesses for the country's economic woes
The first book on business ethics, "Business Ethics: Studies in Fair Competition", was published in 1937
By the 1950s, the New Deal evolved into US President Harry Truman's Fair Deal, a program that defined such matters in business and society like civil rights and environmental responsibility as ethical issues that businesses had to address
The 1960s saw the decay of inner cities and the growth of ecological problems such as pollution and the disposal of toxic and nuclear wastes
This period also saw the rise of consumerism- activities undertaken by independent individuals, groups, and organizations to protect their rights as consumers
In 1962, US President John Kennedy outlined four basic consumer rights: the right to safety, the right to be informed, the right to choose, and the right to be heard
Business ethics began to develop as a field of study in the 1970s where theologians and philosophers laid the groundwork by suggesting certain moral principles could be applied to business activities
By the end of the 1970s, a number of major ethical issues had emerged, including bribery, deceptive advertising, price collusion, product quality and safety, and ecology
In the 1980s, business academics and practitioners acknowledged business ethics as a field of study, and a growing number of business schools began to offer courses in the subject
Consumers' Bill of Rights
The right to choose, and the right to be heard
Business Ethics as an Emerging Field
1970s
Business ethics development in the 1970s
Theologians and philosophers laid the groundwork by suggesting certain moral principles could be applied to business activities
Business professors began to teach and write about corporate social responsibility, an organization's obligation to maximize its positive impact on stakeholders and minimize its negative impact to the community and the environment
Ethical issues that emerged by the end of the 1970s
Bribery
Deceptive advertising
Price collusion
Product quality and safety
Ecology
Consolidation of Business Ethics as a field of study
1980s
Stakeholders
Any group or individual who can affect or is affected by the achievement of the organization's objectives
Principles of the Defense Industry Initiative on Business Ethics and Conduct (DII)
The DII supports codes of conduct and their widespread distribution
Member companies are expected to provide ethics training for their employees as well as continuous support between training periods
Defense contractors must create an open atmosphere in which employees feel comfortable reporting violations without fear of retribution
Companies need to perform extensive internal audits and develop effective internal reporting and voluntary disclosure plans
The DII insists that member companies preserve the integrity of the defense industry
Member companies must adopt a philosophy of public accountability
The Reagan-Bush era in the 1980s promoted self-regulation rather than government regulation
Corporations began operating internationally, giving birth to multinational corporations