Examples

• You are playing sparklers with a friend. They wave the sparkler in a circle and when they stop you still see the circle for a second. What is this?

  Persistence of Vision
• You get rear-ended and the car that hit you attempts to run. You get a good look at the license plate and verbally repeat the license plate number to try and remember. What is this?

  Rehearsal
• You are more likely to remember the words "cat" and "skyscraper" compared to "cat" and "car". What is this?

  Phonological Similarity Effect
• You are presented with a deck of 50 cards with words on them and you are tasked to remember them in 30 minutes. When tested you seem to remember the first 10 cards and last 10 cards really well. What is this?

  Serial Position Curve
• When asked who the 44th president was, you are able to answer "Obama". What memory is this?

  Semantic
• You remember that last week you grabbed dinner with a friend. What memory is this?

  Episodic
• You remember last week you went to eat KBBQ with a friend. The restaurant was located in Cupertino. The restaurant is very busy during lunchtime but you were lucky and was able to get a seat. What memory is this?

  Autobiographical
• After years of not riding a bike you get back on one. After a few attempts you are able to ride the bike with ease. What memory is this?

  Procedural memory
• You experienced hydroplaning just a few days ago. Today you are driving while there is rain but as you are driving you are more cautious and manage the speed. What is this?

  Priming
• You see a bird flying in the air but you can't determine what type. Here you think of all the birds that you have encountered in the past. What is this?

  Exemplar Approach
• You see a bird flying in the air but you can't determine what type. You think of all of the birds you know of and mesh them into an average to try and determine the bird. What is this?

  Prototype Approach