maslow

Cards (16)

  • maslow's hierarchy of needs
    *sets out levels of needs that people have
    *highlights that what managers might want to offer to motivate an employee will depend on where they are on the hierarchy
    *start at the bottom and once needs are met, can move up to next level
  • physiological (basic) needs
    need to survive
  • physiological (basic) needs examples
    food, water, shelter, clothes
  • physiological (basic) needs business actions
    *providing workers with basic needs
    *providing appropriate working environment (eg warm/dry)
  • safety/security needs

    need to feel safe
  • safety/security needs examples
    safe work environment, job security
  • safety/security needs business actions
    *have health and safety policies in place
    *offer secure employment contracts
  • social needs
    need to be a part of a group/team
  • social needs examples
    friendship, teamwork
  • social needs business actions
    *creating teams to promote teamworking
    *organising social outings/occasions
  • ego/esteem needs
    need to be acknowledged and respected
  • ego/esteem needs examples

    achievement ie promotion
  • ego/esteem needs business actions
    *give recognition to workers - praise, certificate, mention in company bulletin
  • self-actualisation needs
    need to achieve something for yourself/meeting your full potential
  • self-actualisation business actions
    *provide workers with responsibility
    *provide opportunity to develop new skills
  • problems with maslow's hierarchy
    *stage of individual isn't always obvious
    *some people may prioritise needs in different order
    *may be complex to offer different types of incentives for different employees