lesson 10

• COMPARISON AND

  CONTRAST - is somewhat weighing your

  choices’ pros and cons,

  consequently shedding light to a

  well-thought of

  decision/judgment.
• COMPARISON - entails dealing with the

  similarities or likeness of at least

  two subjects.
• CONTRAST - is tackling the differences

  between or among topics.
• ANALOGY - it delves beneath the surface

  differences of at least two

  subjects expose unperceived

  and unsuspecting similarities

  and/or differences.
• SIMILE - is done when there is indirect

  comparison between or

  among objects.
• METAPHOR - it is done when there is an

  direct comparison

  between or among

  objects.
• OXYMORON - happens when two

  seemingly opposite terms

  are juxtaposed next to – or

  near – each other in a

  single expression.
• PERSONIFICATION - is done when non-humans

  are assigned human

  characteristics and/or

  actions.
• PERSUASION - based on the assumption that

  all essays are essentially

  assertive.
• PERSUASION - Ability to change the point of view of

  others, Ability to motivate others to take

  action. The art of speaking or writing

  EFFECTIVELY.
• ETHOS - To make the audience decide

  right or wrong about what is

  being presented to it.
• PATHOS - To make the audience feel

  something about what is

  presented to it
• LOGOS - To make the audience think about

  what is presented to it