Organic (internal) growth

Cards (3)

  • growing sales - a business can grow sales by increasing sales of an existing product or developing a new product
  • licensing - a business (licensor) agrees to allow another firm (licensee) to use its designs and products in return for a royalty payment based on product sales
  • franchising - a business (franchisor0 agrees to let another business (franchisee) use its name, logo and business idea in return for a fee and a percentage of profits