4.4.2 & 4.4.3

• what are stakeholder conflicts?

  conflicts between stakeholders over different decisions which could be made
• what are the environmental factors which need to be taken into consideration?

  emmisions

  waste disposal
• what are the supply chain factors which need to be taken into consideration?


  exploitation of labour

  child labour
• what are the marketing factors which need to be taken into consideration?

  misleading product labeling

  inappropriate promotional activities
• what are the advantages of behaving ethically?


  brand image

  USP

  motivated employees

  attract ethical investment
• what are the disadvantages of behaving ethically?

  profit as trade-off?

  increased price to cover cost
• what factors need to be considered when controlling MNCs?

  political influence

  legal control

  pressure groups

  social media