4.2.2 & 4.2.3

    Cards (3)

    • factors which have to be assessed when assessing a country as a market

      disopsable income
      ease of doing business
      infrastructure
      political stability
      exchange rates
    • factors which need to be considered when assessing a country as a production location 

      cost of production
      skills and availability of labour forces
      infrastructure
      location within trade bloc
      government incentives
      ease of doing business
      political stability
      natural resourcers
      likely return on investment
    • what is a merger?

      a combination of 2 previously sperate firms which is achieved by forming a completely new firm in which the 2 original firms are intergrated
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