These countries were targeted because they had large populations and many people were looking for new opportunities and a better life
At the time Living is cheap; the climate is good; and education and land are free
It was part of the Canadian government's drive to attract skilled farmers–British and American immigrants were primarily targeted–to settle and till the soils of Manitoba, Saskatchewan, Alberta, and British Columbia, and turn the land into a cornucopia to feed industrialized eastern Canada and Europe
What Sir John A Macdonald thought would benefit eastern industrial growth
Establishing a larger market for reliable food production for its growing population on Canadian soil and eastern products and services
The ideal agricultural society envisioned by government officials was modern, highly developed, and based on family values
Advice for settlers with different amounts of capital
Man with less than $300: better work for wages the first year
Man with $600: get hold of their 160 homestead acres at once and build their shack
Man with $1,200: buy and provide fairly decent equipment and include one stubble plow at $20
Canada's great product to sell
Detailed colour maps of each of the four provinces, growing in later editions to four-page foldouts, which included the checkerboards of surveyed township borders showing where new farmland was available and its proximity to rivers, towns, roads, and railways
Canada West provided comprehensive information for potential farm owners, as determined by the government
Involvement of White Star Line and Canadian Pacific
Offering transportation services for settlers coming to Canada
Private shipping and railway corporations, such as the White Star Line and Canadian Pacific, launched their immigration campaigns since there was money to be made carrying enthusiastic young men and women and their possessions to their new homes in the West
Between 1896 and 1914, approximately 2 million settlers came to Canada from Europe and the United States
Immigration slowed down dramatically after 1914 due to the outbreak of World War I, which disrupted international travel and shifted the focus to military recruitment
Conscription
The compulsory enlistment of people into the armed forces
Canada used conscription to their benefit by building a larger military force during times of need, particularly during World War I
Many Americans planning to homestead in Canada heard rumors that immigrant settlers would be forced to serve at His Majesty's pleasure, so many stayed at home to escape prospective conscription
Canada West discouraged settlers from moving to cities by promoting the benefits of agricultural life, emphasizing the abundance of available land, and downplaying the appeal of urban centers
To discourage settlers from heading to urban centers, rural life had to be convincingly portrayed as more desirable, even idealized
Cover illustrations were the publication's best tool to visually reinforce the government's agenda to populate the farms with prosperous white families
The children on the cover of the magazine presented an idealized version of life in Canada, masking the challenges and hardships that many settlers faced upon arrival
Laurier Boom
A period of great economic expansion and prosperity in Canada in the late 1890s and early 1900s, led mainly by Prime Minister Sir Wilfrid Laurier
The Laurier Boom era played a relative importance in Canada's economic growth which helped its economy be developed as it is today