The Daily Mail

• 2nd most popular print paper after the sun
• owned by the conglomerate DMGT trust
• most controversial British newspaper,
• Editor for over 2 decades was the notorious Paul Dacre,
• The Daily Mail has a controversial history with its owner and founder Lord Rothermere supporting fascism in the 1930s.
• the editorship of Paul Dacre has led to controversial stories concerning extreme views about being tougher on immigration (with some similar views to even extremist parties such as UKIP criticising people on benefits) and supporting BREXIT
• Established in 1896
• The Press- the daily mail is a part of what we call 'the press' which is a collective term for the newspaper industry. The name is linked to the printing presses that were originally used to make the newspaper.
• FREE PRESS- implies that journalists that write for some newspapers and newspaper editors can edit content free of intervention from government influence. Some countries in the world do not have a free press and instead have a press controlled by the government like North Korea, Saudi and China.
• Press intrusion- where the press pry too closely into people's lives and gather their stories and sometimes they can go too far eg hacking people's phones and making up stories and get sued by people for large sums of money
• The independent press standards organisation (IPSO) is the largest independent regulator of the newspaper and magazine industry in the UK to promote and uphold the highest professional standards of journalism in the UK. They deal with complaints against the press such as accuracy, invasion of privacy, press intrusion into grief or shock or harrassment.
• IPSO has the power to force newspapers to print corrections and apologies and can fine them.
• The mail online is the most widely read newspaper website in the world.
• Popular with an ABC1 female target audience
• The mail online's 'sidebar of shame' is a section of the website that focuses mostly on the failings of celebrities which is one of the key draws to its 11 million daily visitors.
• TDM promoted brexit during the UK referendum and were a significant factor in the decision to make millions of people vote to leave.
• Middle market tabloid- hard and soft news. contemporary papers can be published daily or weekly, some cover local and regional news and other cover national and international news and events.
• Hard news- current affairs, politics, economics, wars,
• Soft news- sport, entertainment, celebs, gossip, scandals,
• Black top middle market tabloid- report both hard and soft news, soft news focuses on human interest, hard news- important politics and news events
• Average age of the readers is 58, predominantly female in readership. Has the lowest demographic for 15-44 year olds of any national daily tabloid.
• 63% ABC1
• Increased media literacy in an audience can lead to them being more active and less passive, people ignorant of media literacy will be more likely to accept the encoded messages
• A free press implies that journalists and editors can edit free of intervention from government influence.
• For regulation of newspapers- papers can be biased, have their own agenda. Papers can influence others, e.g. spread hate, extremism. National security. Papers should only print the truth.
• To not regulate- our right to speak. Our right to know. Press has the power to expose and keep the governments/leaders in check.
• production- the action of making or manufacturing from components or raw materials, or the process of being so manufactured, encoded messages?
• distribution- the way in which something is shared out among or spread over an area
• consumption- the action or method of using a resource/product. decoded messages?
• algorithms- apps use algorithms to promote what they believe people will like, based on past views and interactions, eg likes and shares. however this causes mainstreaming and echo chambers, and can be manipulated by companies to exclude certain content, eg extreme left wing views or socialist ideologies.
• the paper is famous for openly exhibiting a right wing ideology combining truthful factual news with other controversial news stories that are exaggerated or biased and sometimes not truthful at all.
• the paper and its editor Paul Dacre have also caused controversy in the past by actually breaking the law by naming and shaming the gang accused of murdering black teenager Stephen Lawrence (before they were convicted in court and technically still innocent) and this can also break press industry regulations on what is acceptable in newspapers.
• The Millie Dowler phone hacking scandal which led to the shutting down of the News of The World and the setting up of the Leveson Report to investigate press behaviour led to a fundamental change in the way newspapers are regulated and controlled.The Press Complaints Commision(PCC) was replaced by the Independent Press Standards Organisation known as IPSO in an attempt to hold newspapers up to a higher standard of behaviour and news reporting. Another regulator called IMPRESS was also set up with Royal Charter support to regulate press behaviour.
• controversy- described Meghan Markle as being 'straight out of Compton'
• the mail online appeals to female readership= articles about body image, and articles about kim k and kanye for example, femail tab appealing to female target aud