An Aim is a general statement of what the researcher intends to investigate as the purpose of the study
A Hypothesis is a clear, precise, and testable statement that predicts the relationship between the independent & dependent variables
Laboratory experiments are conducted in highly controlled environments
Laboratory experiments have high control over confounding & extraneous variables so have high internal validity and are replicable
Laboratory experiments lack generalisability as the environment is artificial so have low external validity & mundane realism, and may show demand characteristics
Field experiments are conducted in a natural, more everyday setting which is a usual environment for the participant
Field experiments have high mundane realism so show more authentic behaviour
Field experiments are difficult to control for confounding & extraneous variables
Field experiments may have ethical issues if participants have not consented to being studied
Natural experiments are when the researcher has no control over the independent variable
Natural experiments have high external validity as they study real-world issues
Natural experiments are limited as there are rarely opportunities for research and the relationships between independent & dependent variables may be unsure
Quasi experiments are when the indenpendent variable is based on an existing difference between participants
Quasi experiments are often carried out under controlled conditions so are easily replicated
Quasi experiments often have confounding variables as participants cannot be randomly allocated
Pilot studies are small-scale 'trial runs' used to assess the validity and feasibility of the research
Pilot studies may look at stimuli, timing, instructions