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Psychology — Core Studies
Social Psychology
Piliavin
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Cards (6)
Piliavin
et al. Aim
To investigate which factors influence
helping
behaviour
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Piliavin
et al. Method
Field
experiment with
independent
measures -
103
trials
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Piliavin
et al. Sample
Opportunity sample of aprox.
4500
passengers on the
New York
subway between
11am
and
3pm
- aprox.
43
people per trial
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Piliavin
et al. Procedure
Drunk
or
cane
(ill) condition. Actor came on to train and collapsed after
70s. Role
model would step in after either
70s
or
150s.
Observers recorded
time
to help and characteristics of
helper
(e.g. age or race)
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Piliavin
et al. Results
95
% of people helped the
can
victim
spontaneously
compared to
50
% who helped the
drunk
victim. Help for the
drunk
victim also came less
quickly
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Piliavin
et al. Conclusions
Helping
behaviour is affected by the
perceived responsibility
of the
victim
and the
cost-reward
calculation
View source
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