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environment scanning
value
Examples of usp
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Created by
jared pahilga
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Cards (13)
What is Canva known for in the SaaS industry?
Canva is known for its
unique selling proposition
that streamlines the
graphic design
process.
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What does Canva's slogan "Empowering the world to design" signify?
It signifies the
simplicity
of the product and its
accessibility
to a wider
audience.
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What competitive advantages does Canva offer?
Canva offers
low
prices and a
user-friendly
interface with features like
drag
and
drop
and
ready-made
templates.
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What is Nike's unique selling proposition?
Nike's unique selling proposition is "
Bring
inspiration and innovation to every athlete in
the world.
"
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How does Nike expand its target audience with its slogan?
Nike expands its target audience by stating "if you have a
body
, you are an
athlete
," which includes
everyone.
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What does Nike's slogan signify about its pricing and support for athletes?
Nike signifies
affordable
prices at
athlete-level
quality and shows support for
athletes
and
sports
activities.
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What is Coca-Cola's unique selling point?
Coca-Cola's unique selling point is "Refresh the world. Make a difference."
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How does Coca-Cola connect refreshment to a more valuable meaning?
Coca-Cola emphasizes the
product
and
company
difference by focusing on the concept of
refreshment.
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What is Shopify known for in the e-commerce industry?
Shopify is known as the most
popular
e-commerce platform that allows anyone to create an
online
store.
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What does Shopify's unique selling proposition highlight?
Shopify's unique selling proposition highlights how it allows
e-commerce
businesses to
launch
and
thrive
without coding
knowledge.
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What is Domino's Pizza's unique selling
proposition
?
Domino's Pizza's unique selling proposition is "
We GUARANTEE
-
Fresh hot
pizza, delivered in
30
minutes or less or it's
FREE
!"
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How does Domino's Pizza's guarantee create customer expectations?
Domino's Pizza
's guarantee allows customers to form concrete
expectations
about their service.
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Why is Domino's Pizza's USP memorable?
Domino's Pizza's USP is
memorable
due to its specific
promise
and the use of
rhyming
words like "
guarantee
" and "
free.
"
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