Learning through consequences where behaviours are either reinforced or punished.
Reinforcement strengthens behaviour
positive reinforcement
a behaviour is more likely to reoccur because of positive / pleasant consequences (being praised)
negative reinforcement
a behaviour is more likely to reoccur to avoid negative / unpleasant consequences ( avoiding disapproval )
punishment
a behaviour is less likely to reoccur because of negative consequences.
Assumptions of behaviourism
Behaviour is learned from experience, born as a ‘blank slate’ , only observable behaviour is measurable scientifically, it is valid to study the behaviour of animals as they share the same principles of learning.
classical conditioning
learning through association, assumes learning is passive and is based on reflex behaviours that all humans and animals have.
Neutral stimulus (NS)
Something in the environment which does not initially cause a response
unconditional stimulus (UCS)
anything that naturally has the power to produce a response in a human or animal
unconditioned response (UCR)
a natural reflex response to an unconditioned stimulus
conditioned stimulus (CS)
the neutral stimulus becomes the conditioned stimulus when it acquires the ability to produce a specific response in the human or animal (after conditioning)
conditioned response (CR)
a learnt response to something that doesn’t naturally have the power to produce a response in a human or animal.
stimulus generalisation
When stimuli similar to the CS produce the CR
stimulus discrimination
the CR is only produced in response to the CS and not to similar stimuli
extinction
when the CR declines and disappears because the CS is repeatedly presented in the absence of the UCS