Strength and weakness

• Strengths?


  it utilizes qualitative data that complements quantitative data.
• Strengths


  Results are based on observations in a natural setting.
• Strengths


  it has detailed information to explain complex issues
• Strength


  It can utilize multiple methods for gathering data on sensitive subjects.
• Strength


  Data collection is cost-efficient
• Weaknesses


  The conclusion cannot be generalized to the entire population since it utilizes a limited number of sample sizes.
• Weaknesses


  Qualitative data can be more difficult to analyze because of nonuniformity in the observed data.
• Weaknesses


  Complete neutrality to avoid bias is hard to achieve. Most of the time, data can be affected by the researcher’s opinion and personal experiences.
• Weaknesses


  Results can be unpredictable since changes in objectives can happen based on the flow of the research process.
• Weaknesses


  Data collection is usually time-consuming and labor-intensive