Neuro

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    • Cognitive Psychology is the study of how people perceive, learn, remember, and think about information
    • Examples of cognitive psychology questions:
      • Why do objects look farther away on foggy days than they really are?
      • Why do people remember specific experiences but forget names of people they've known for years?
      • Why are many people more afraid of traveling in planes than in automobiles?
      • Why do we easily remember people from childhood but not those we met recently?
      • Why do marketing executives spend so much on advertisements?
    • Heuristics are mental shortcuts used to process information
    • Dialectic is a developmental process where ideas evolve through exchange over time
    • Rationalism (Plato) believes in knowledge through logical analysis
    • Empiricism (Aristotle) believes in acquiring knowledge through empirical evidence
    • Descartes favored introspective, reflective methods over empirical for finding truth
    • Locke believed in empirical observation, coined "tabula rasa" for acquiring knowledge
    • Psychology emerged as a new field of study in a dialectical way
    • Structuralism analyzes the structure of the mind and perceptions into constituent components
    • Wilhelm Wundt is considered the founder of structuralism in psychology
    • Functionalism focuses on the process of thought rather than its contents
    • Associationism examines how events or ideas become associated in the mind for learning
    • Edward Lee Thorndike's law of effect states that a stimulus will produce a response if rewarded
    • Pragmatists believe knowledge is validated by its usefulness
    • Behaviorism focuses on observable behavior and environmental events
    • William James' "Principles of Psychology" is a landmark in the field
    • Ivan Pavlov's classical conditioning with dogs salivating to a lab technician
    • John Watson believed psychologists should study only observable behavior
    • Herman Ebbinghaus studied learning and memory through rehearsal
    • Criticism of behaviorism: it doesn't account well for complex mental activities like language learning and problem solving
    • B. F. Skinner believed operant conditioning could explain all forms of human behavior
    • Using behaviorism techniques to study nonhuman animals was often easier than studying humans
    • Tolman thought that understanding behavior required considering the purpose of and the plan for the behavior
    • Bandura's view emphasizes how we observe and model our own behavior after others
    • Gestalt psychology states that we best understand psychological phenomena when viewing them as organized, structured wholes
    • Behaviorism did not account well for complex mental activities like language learning and problem solving
    • According to Gestalt psychology, we cannot fully understand behavior by breaking phenomena down into smaller parts
    • Some psychologists wanted to understand what goes on inside the head, not just people's behavior
    • Hippocrates stated that the brain is the seat and center of sensation, thought, emotions, and judgment
    • Muslim scientists were the first to record brain dissections with anatomical details
    • Edward Tolman (18861959) believed that all behavior is directed toward some goal
    • Bandura noted that learning can result from observations of rewards or punishments given to others
    • Franz Gall presented the concept of phrenology and the idea that the two brain hemispheres are joined by the corpus callosum
    • Paul Broca presented evidence for speech expression in specific brain areas (Broca’s area)
    • Hughlings Jackson presented the idea of differentiation of two types of language functions: expressive and receptive
    • Wernicke presented evidence for control of receptive speech in the temporal lobe (Wernicke’s area)
    • Donald Hebb proposed the concept of cell assemblies as the basis of learning for the brain
    • Biological psychiatry studies the biological basis of psychiatric disorders and treatment utilizing brain manipulations
    • Flourens was the first to experiment with ablation of avian brains and proposed the concept of equipotentiality of the brain
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