UTS L3

• INTERNALIZED SOCIAL VALUES - become part of one’s personality that is the ME.
• NENE STA. ROMANA-CRUZ - (1997) a renowned Filipino author compiled a list of distinctively Filipino traits
• A trait cannot be considered as culture and cannot be said to be a description of the entire race or nation without it being practiced by a large or significant number of people.
• For a trait to be considered distinctively unique, it must culturally be different from the rest of other societies. Otherwise, it must be regarded as simply a personal habit
• EDWARD TAYLOR - British Anthropologist who proposed that culture is a system of human behavior and thought. It obeys natural laws, and therefore can be studied scientifically.
• MATERIAL COMPONENT - pertains to all tangible material that are inherited from previous generation.
• COGNITIVE COMPONENT - pertains to all body of knowledge, skills, and other capabilities handed down from one generation to another.
• SOCIAL NORM - encompasses almost all aspect of behavior in everyday activities, like talking and greeting, dressing and sanitation, sleeping and relaxation, courtship, and dating.
• NORMATIVE COMPONENT - pertains to prescription or standards of behavior that governs the relationship of individuals in the society. This prescription or standard of behavior is popularly known as social norm
• FORMAL SOCIAL NORMS - refers to what has generally been written down and involves strict rules for punishment to offenders. Law and the school admission requirements are just 2 examples of formal social norm.
• INFORMAL SOCIAL NORMS - refers to the generally understood customs or standards of behavior but is not precisely recorded nor has any specific punishment or sanction for the violators
• FOLKWAYS - the general rules of customary and habitual ways and patterns of expected behavior in the society. Popularly known as custom, traditions, or conventions. It governs everyday behaviors but there is only little concern for any form of violation.
• MORES - refers to the special folkways that are generally emphasized because they are deemed necessary for the welfare of the society. They are highly mandatory and compulsive
• Mores are moral norms, meaning they have an element of right or wrong
• FOLKWAYS

  RIGHT VS. RUDE
• TABOOS

  RIGHT VS. FORBIDDEN
• MORES

  RIGHT VS. WRONG
• LAWS

  RIGHT VS. ILLEGAL
• XENOCENTRISM - the belief that one’s own culture is relatively inferior compared to the culture of another society.
• xenophobia” – fear of anything that comes from other societies other than their own.
• ETHNOCENTRISM - belief that one culture isrelatively superior compared to the other culture of another.
• CULTURE SHOCK - is a situation where an individual encounters a culture very much different from his own, which leads to his own disorientation or disorganization.
• ASSIMILATION - the process of conforming to the identity of the dominant group.
• ACCULTURATION - the social process of embracing the new culture, but this new culture does not necessarily replace the existing culture.
• AMALGAMATION - social process of culture pertains to the complete blending of two cultures, which leads to birth of the new breed of culture.