Some religions have traditions or rules regarding food, e.g. the majority of Buddhists are vegetarian and Hindus do not eat beef because they believe the cow is sacred
The time of year can influence the availability of some foods, as foods can be in-season or out-of-season
Nowadays foods are imported into Ireland from all over the world, so most foods are available all year
People who live in rural areas, however, may find their choices limited by availability, as local shops will not have the variety of products found in larger supermarkets
Food manufacturers and retailers use advertising to make consumers aware of new or improved products and use marketing techniques to influence our food choices
Some shops place special offers or luxury items near the checkout
Other brands use celebrity endorsements, where celebrities are paid to say that they use a particular product to influence us to buy it
The five senses are sight, smell, touch, sound and taste
We use our five senses when eating. They help us to decide if food is fresh and whether or not we like it
For health reasons, some people must choose certain foods over others. For example, a person with coeliac disease must choose foods that are gluten free, such as meat, fruit, vegetables and gluten-free products, e.g. gluten-free pasta