Lesson 2

• Clarity and specificity in relation to communication is necessary in order for understanding of concepts to take place.
• Physical Description - involves knowing the shape sizes, and other features of visual appearance of a material or object which set it apart from the other.
• Elimination – the method of defining a thing or telling what it is not by eliminating all the things with which it might be confusing. (Ex. What is charm? Is it fascination? Glamour? Or hypnotism?)
• Negative Statement- to show what a thing is not. It shows negative aspects. (Ex. Love is not a game that you can play.)
• Concrete examples and instances - Gives specific example. (Ex. A radio is an appliance use for listening.)
• Connotative Definition - a statement of the equivalence of connotation between the defined term and another expression. It may be classified as Personal connotation and General connotation.
• Personal connotation is is the emotions or feelings a word creates in you or in any one individual.
• General connotation is a word means to a large group of people; a mind picture that is shared.
• Denotative Definition - the literal meaning of the word one find in the dictionary.(Ex. Mother. The dictionary would define mother as ― a female parent.‖)
• When creating a message, apart from DEFINITION, organizing thoughts requires procedure. One of which is through the use of a method known as CLASSIFICATION.
• Classification - the purpose is to clearly define something and place it in a group according to some basis or rule so that it only fits in one group. In order for one to be successful at this one has to be very detailed. Moreover, it involves the gather of ideas into types, kinds, or categories according to a single basis of division.
• This makes use of Logical sequence - it list the categories in this order: either most to least outrageous, least to most expensive, from largest to smallest and so on.