Examining cultures - large number of people live in poverty - clear that people are still motivated by higher orders needs like love and belongingness despite the fact that they have difficulty achieving very basic physiological needs
People appear the achieve self-actualisation and fulfilment despit absence of other basic needs
Unrealistic
Represents an over idealised view of human nature - people aren't as inherently good and growth-orientated as humanistictheorists suggest
Too simplistic
Suggest that it doesn't account for the impact of societal events at a particular time - war and recession
Graham and Messner (98): 3 criticisms
There's scant empirical data to support it
Assumes that people are basically all alike
Not really a theory of motivation rather a theory of satisfaction