behaviour is learnt through observation and imitation of others
SLT also accepts that learning can occur directly through classical and operant conditioning but with the involvement of VICARIOUS REINFORCEMT
Also behaviour is more likely to be imitated if positive reinforcement occurs
The Role of Mediational Processes: ARRM
Attention
Retention
Reproduction
Motivation
These mental processes help for a new response to occur.
Identification
Individuals will most likely copy a behaviour from an individual they see as role model.
A person becomes a Role Model if they are seen to possess similar characteristics to the observer ( MODELLING )
Role Models do not need to be physically present
Experiment for SLT : Bobo Doll Experiment
R1: Children watched an adult act aggressively towards a Bobo Doll, and another one act non - aggressively. RESULT: Children, when given their own Doll decided to act aggressively instead of passively.