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Social Influence
Types of conformity
Types of conformity
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Created by
Iris Scotford
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Cards (3)
Compliance
Individual 'go along' with the group in public to gain their
approval
but secretly disagree and hold their views
privately.
Its a
superficial
change in behaviour.
Identification
individual goes along with the
group
in as they value the griup but have different opinions privately. Usually in
group
settings.
Its a
partial
change in behaviour.
Internalisation
The individual
accept
the groups beliefs publicly and
privatly
as they genuinely agree with the groups view and accepts it as their own.
Permeant
change in behaviour.