Concerned with studying the whole person and seeing the world from their perspective
What is important is the individual's subjective experience and not what someone else may observe of their behaviour
Methodologies used in humanistic psychology
1. Self-report methods
2. Q-sort adopted by Rogers to investigate congruence within his person centred therapy
Idiographic approach
Sigmund Freud's case study of Little Hans
150 pages of quotes recorded by Hans' father and descriptions of events in Hans' life, plus Freud's own interpretations of the events
Idiographic methods
Such as a case study, is often the seed that prompts future research as it provides an in depth perspective that leads to research ideas
Idiographic research
Can then be used to make generalisations and formulate theories
Famous case studies
HM
Clive Wearing
Case studies of HM and Clive Wearing
Had types of amnesia that questioned established models of memory and prompted further research that has led to a more thorough and complex understanding of memory
Strength of idiographic approaches
Can make major contributions to psychology
Case studies
Can be carried out in situations where it would not be possible to do nomothetic research such as case of extreme and rare child abuse, like Genie
Allport's view
It is only through the understanding of single individuals that psychologists can hope to predict how such individuals will behave in a given situation
Understanding single individuals
Strength when trying to understand and help individuals
Freud's Oedipus complex
Developed from a single case study, Little Hans
Difficult to make any predictions about his future phobic behaviour as he was a unique case
A criticism is that it is not scientific
Researchers cannot make general predictions about behaviour
Any findings were essentially meaningless
Often the data is an attempt to capture subjective experience which may be unreliable
e.g,
It is possible that this is due to it being retrospective or is subject to demand characteristics
The P's may misremember things or want to create a certain impression with the researcher
This is a weakness because it is open to bias and therefore scientific conclusions cannot be made
The data will need a degree of interpretation by the researcher and there is room here for subjectivity in that interpretation
The data can be highly emotive (for example, interviews concerning child abuse)