Studied the iconic store; flash stimuli on a screen for short instances.
- p's asked to remember as many letters as possible from 12 symbol grid displayed for 50ms.
- could only remember around 4.
capacity: used the 'partial report technique', used 3 tones and when grid disappeared a tone would indicate which row of 4 letters. Recall was just over 3 of 4 symbols
- iconic store can retain 76% of data.
Duration: If there was a delay between gird and tone more info was lost, 33% after 1 sec delay.
P = show constant triangle, asked to count backwards in threes from a number to stop rehearsing. after intervals of 3, 6 or 18 seconds asked to recall. repeated.
F = recall 80% after 3s, fewer recalled as intervals lengthened, 18 second less than 10% recalled
C = STM lasts 18-30 seconds
E = artificial and possible interference of previous trigrams, only one type of stimuli, lacked mundane realism.
- experimental method, cause and effect (IV & DV), scientific, repeatable, standardised procedure
episodic memories could be improved in older people with mild cognitive impairment. Trained p's performed better in test after training than control group.
- episodic memory most often affected, highlights benefits of distinguishing types.