MIL

• Media


  The physical objects used to communicate with, or the mass communication through physical objects and used to communicate messages
• Information


  Knowledge that a person gets about someone or something. A broad term that covers processed data, knowledge derived from study, experience, instruction, signals or symbols
• Literacy


  The ability to identify, understand, interpret, create, communicate and compute, using printed and written materials associated with varying contexts
• Communication, media, and information are closely related
• Communication


  The act of transferring information from one place, person or group to another
• SMCRE model components


  • Sender
  • Message
  • Channel
  • Receiver
  • Effect
• Media


  The tool people use to mediate or facilitate the transfer of communication between a sender or a receiver
• Functions of media


  • Source of credible information
  • Vehicles that carry messages
  • Channels which people use to send/receive information
• Mass media


  A type of media used to reach a large of audience
• Media literacy


  The ability to access, analyze, evaluate, and create media in a variety of forms. It aims to empower citizens by providing them with the competencies (knowledge and skills) necessary to engage with traditional media and new technologies
• Information literacy


  Set of abilities which require individuals to recognize when information is needed and locate, evaluate, and use it effectively
• Technology literacy


  The ability of an individual, either working independently or with others, to responsibly, appropriately, and effectively use technological tools. Using these tools an individual can access, manage, integrate, evaluate, create and communicate information
• Media and information literacy


  The essential skills and competencies that allow individuals to engage with media and other information providers effectively, as well as develop critical thinking and life-long learning skills to socialize and become active citizens
• Media and information literacy skills

  • Access
  • Analyze
  • Evaluate
  • Create information
• Media and information literacy aims to build active, rather than passive consumers of media
• Technological determinism


  A theory that believes technology is a steering factor in how a society develops its structure and values
• Stages of media evolution


  • Tribal age
  • Age of literacy
  • Print age
  • Electronic age
  • Information age
• Movable type


  The system of printing and typography that uses movable components to reproduce the elements of a document (usually individual letters or punctuation)
• The print age was dated to the invention of the movable type mechanical printing press by Johannes Gutenberg
• Information


  Knowledge that a person gets about someone or something
• Types of information


  • Intelligence
  • News
  • Data
  • Facts
• Data


  Unstructured facts and figures that create the least impact on the receiver
• Information


  Data organized with relevance and purpose, made meaningful by a person
• Knowledge


  Refers to the human understanding of a subject matter derived from experience, learning, and thinking
• Information literacy


  A set of abilities that enables individual to recognize when information is needed; and locate, evaluate, and use effectively
• Information is a source of learning and is considered a benefit; but when unorganized, unprocessed, and unavailable it becomes burden
• Ethical use of information


  • Privacy
  • Accuracy
  • Plagiarism
• Information literacy skills


  • Recognizing the need for information
  • Knowing the resources available
  • Finding information effectively
  • Evaluating results
  • Working with/exploiting results
  • Using ethically and responsibly
  • Communicating/sharing findings
  • Managing findings
• Types of media


  • Mass media
  • Print media
  • Broadcast media
  • Outdoor media
  • New media
• Forms of print media


  • Book
  • Newspaper
  • Magazine
  • Journal
• Book


  A written or printed work consisting of pages glued or sewn together along one side and bound in covers
• Newspaper


  A lightweight, serial publication which comes out regularly and contains news on current of special or general interest
• Types of newspaper


  • Broadsheet
  • Tabloid
• Broadsheet


  A newspaper with a large format with 22/24 inches long
• Tabloid


  A newspaper that measures half size of a broadsheet
• Magazine


  A periodical publication containing articles and illustrations, typically covering a particular subject or area of interest
• Journal


  A newspaper or magazine that deals with a particular subject or professional activity
• Forms of broadcast media


  • Television
  • Radio
  • Film
  • Telephone
• Television


  Televisions receive broadcasting signals and change them into pictures and sound
• Radio


  A way to send electromagnetic signals over a long distance, to deliver information from one place to another